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Final Exam- Marketing

Authored by Devin Harmon

Specialty

10th - 12th Grade

Used 12+ times

Final Exam- Marketing
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20 questions

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1.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following marketing variables is concerned with design, quality, and packaging?

Promotion

Place

Price

Product

2.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What is the role of the entrepreneur in the modern economy?

To preserve natural resources

To create jobs

To generate wealth

To take big risks

3.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What do inflation rates measure?

The speed with which general prices are rising

The value of one currency compared to another

The rates at which businesses can borrow money

The total worth of all products produced within a country's borders

4.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is an example of a company that primarily provides a service?

A sporting goods outlet

A grocery store

A clothing store

An airline

5.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Consumer behavior is the way that forces shape people's _____.

goods and services

culture and society

activities related to buying

place and time utility

6.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is a technological trend affecting consumer behavior?

Which of the following is a technological trend affecting consumer behavior?

Meeting affiliation needs

Using mobile devices

Having reference groups

7.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is an example of a raw goods producer?

A packager of sushi

A lumber company

A comedy club

A grocery store

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