What I Know (Module 5)

_______ is a phrase or expression that has been used so often that it is no longer original or interesting.

• Infomercial

• Advertorial

• Advocacy Advertising

• Cliche

• Testimonial

_______ is something that someone says as proof or evidence that something exists or is true.

• Infomercial

• Advertorial

• Advocacy Advertising

• Cliche

• Testimonial

_______ is a blend of advertisement and editorial.

• Infomercial

• Advertorial

• Advocacy Advertising

• Cliche

• Testimonial

_______ is an advertisement for a cause.

• Infomercial

• Advertorial

• Advocacy Advertising

• Cliche

• Testimonial

_______ is an advertisement that educates customers.

• Infomercial

• Advertorial

• Advocacy Advertising

• Cliche

• Testimonial