WhyDesignMatters_VocabReview

A yearbook should be designed in individual page units.

• True

• False

Answer explanation

They should be designed as Double Page Spreads (DPS)

Effective yearbook spreads usually have an eyeline.

• True

• False

The dominant element should be placed near the center of the spread to create balance.

• True

• False

Once the dominant photo is placed in the design, the remaining images can be added without any concern to location.

• True

• False

As elements are placed in a spread, keep the internal margins consistent.

• True

• False

How many picas should your internal margins consist of?

• 1

• 2

• 3

• 4

Trapped white space will hinder the unity of a design.

• True

• False

Answer explanation

White space should flow to the outsides of the spread

Name the ways that a designer can unify a spread.

• Keep white space to the outside

• arrange heavier elements such as photos from the middle out

• keep the space between elements equal so they work together

• cross the gutter with the dominant photo

• put text to the very middle of the spread

What should a designer AVOID when crossing the gutter with a photo?

• Make sure that faces and other crucial content will not be lost in the gutter.

• Make sure that there is an internal margin between the dominant photo package and supplemental photo packages

• Make sure that the dominant photo is either 1/3 of the way up the spread or 1/3 of the way down the spread

Define: Horizontal line, actual or implied, running across a spread above or below the exact center to create unity

• Eyeline

• Folio

• Gutter

• Internal Margins