Entrepreneurial Journey

____________is the screening of large amount of information to detect emerging trends.

• Environment scanning

• Brain storming

• Market research

• Focus groups

Identify the study that defines the legal and corporate structure of the business and may also include professional background information about the founders.

• Market feasibility

• Financial feasibility

• Technical feasibility

• Organisational feasibility

___________is a more in-depth review of business opportunity including market research and due diligence that includes intellectual property analysis and licensing ,etc.

____________is a method of gathering information about products or services that already exist in the market.

Identify from the followings the essential attitudes of an entrepreneur.

• Believe in oneself

• Maintain a strong work ethic

• Rebound quickly from set backs

• All of these

According to __________regardless of culture or gender, people are driven by three motives, namely achievement, affiliation and power.

• Robert Dubin

• Abraham maslow

• David McClellands

• None of thes

Which one from the followings is not the element of Marketing plan?

• Products and services offered

• Pricing policies

• Promotional strategies

• Break-even analysis