
Advertising Techniques - Vocabulary/synonyms Q Book
Authored by EL Lazzaro
English
University - Professional Development
CCSS covered
Used 4+ times

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10 questions
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1.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
I don't like negative advertising. I can't understand its APPEAL.
attraction
title
product
Tags
CCSS.L.5.5C
2.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
This BRAND of toothpaste is the best one on the market.
design
management
kind
Tags
CCSS.RL.11-12.4
3.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
The ad CAMPAIGN was expensive, but it didn't produce great results.
promotion
sample
poster
Tags
CCSS.L.11-12.6
CCSS.L.9-10.6
CCSS.W.11-12.2D
CCSS.W.9-10.2D
CCSS.W.8.2D
4.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
Many ads CLAIM that have fantastic benefits, but don't give any proof.
imagine
state
suppose
Tags
CCSS.L.11-12.6
CCSS.L.9-10.6
CCSS.W.11-12.2D
CCSS.W.9-10.2D
CCSS.W.8.2D
5.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
We need to come up with a JINGLE that people will like and sing along to.
concept
message
song
Tags
CCSS.L.11-12.6
CCSS.L.9-10.6
CCSS.W.11-12.2D
CCSS.W.9-10.2D
CCSS.W.8.2D
6.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
Everyone wore T-shirts showing the company's new LOGO of a jumping tiger.
product
design
example
Tags
CCSS.L.11-12.6
CCSS.L.9-10.6
CCSS.W.11-12.2D
CCSS.W.9-10.2D
CCSS.L.8.6
7.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
That company won the award for the most MEMORABLE ad of the year. People were still talking about it months afterwards.
current
unforgettable
exciting
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