Persuasive techniques

What do we use persuasive language for?

• To interest people in a topic

• To intimidate others

• To convince others, share our values and adopt our way of thinking

• To frustrate people

Evidence is...

• A powerful opinion

• A personal story

• Research findings, statistics and anecdotal evidence

• Depends on the person

An effective way we can use 'attacks' in a speech is...

• Being aggressive and rude

• Attacking the speaker

• Humour to make fun of particular views

An example of inclusive language is...

• you

• I am

• We

An example of EXCLUSIVE language is

• We

• Our

• You

• Us

Within a speech what effect does inclusive language have on the audience?

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Rhetorical questions are...

• Questions that are contraversial

• Questions that require an answer from the audience

• Questions that are not intended to be answered

• A way to disengage the audience

What is the effect of rhetorical questions when used in a speech?

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A connotation is...

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"We are going to slaughter you in the next football match" is an example of ...

• A positively connotated word

• A negatively connotated word