PoBMF CH 12 PROMOTION Test

PoBMF CH 12 PROMOTION Test

8th - 12th Grade

35 Qs

quiz-placeholder

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PoBMF CH 12 PROMOTION Test

PoBMF CH 12 PROMOTION Test

Assessment

Quiz

Business

8th - 12th Grade

Easy

Created by

Kate Dastous

Used 6+ times

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35 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The process of communicating with potential customers in an effort to influence their buying behavior is called...

Product Promotion

Price

Place

Promotion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

______________ focuses on promoting the company rather than its products

Product promotion

Institutional promotion

Free Promo

Advertising

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What type of Public Relations is this?

Sponsorship
Website
Special Event
News

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What type of Public Relations is this?

Corporate Identity Material
Websites
Sponsorship
News

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What sales promotion technique is this?

Gift
Contest
Sampling
Price Discount

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What sales promotion technique is this?

Sample
Gift
Contest
Loyalty rewards programme

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What sales promotion technique is this?

Discount coupon
Gift
Price discount
Contest

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