Promotion Recap Assessment

The main aim of promotion is to?

• Create fake news.

• inform and persuade

• Cover up bad press.

• Discourage customers to purchase products.

What is advertising?

• The purchase of a good or service

• The communication of information about a product or service to the consumer

• All the ideas used by a firm to increase sales or a product other then ads

• When a firm pays money to have their name associated with an event

What type of advertising is this?

• Informative

• Persuasive

• Generic

What is informative advertising?

• Tells you random facts.

• Raises awareness through fact.

• Teaches how to assemble the product.

• Quizzes the viewer.

An example of advertising media

• Competition

• After sales service

• Free sample

• TV advert

Not an example of sales Promotion

• BOGOF

• Competition

• Billboard

• loss leader

Whats the craic?

• craics 90

• aye, alright

• not bad

• sure its grand

• sucking diesel

what method of sales promotion is this

• loss leader

• advertisement

• special offer

• competition

Which of the following promotional methods are not suitable for a small business

• sponsoring a local football team

• TV advert

• special offers

• discounts

KFC are launching a new burger. What is the best method of advertising?

• newspaper

• television

• radio

• leaflet