SDA Lesson 10 Review

What is the term for a Website that acts as a centralized access point for other sites?

• Site map

• Image map

• Hot spot

• Portal

Which of the following can be run on various systems and is used to update database files?

• Java Database Connectivity (JDBC)

• Structured Query Language (SQL)

• Open Database Connectivity (ODBC)

• Common Gateway Interface (CGI)

Effectively designed business Websites:

• feature crisp, concise text.

• require skilled Web users to navigate.

• avoid search engine keywords in the main text.

• include numerous ideas per paragraph.

What is the term for a hardware-based or software-based system that mediates between a merchant and an acquirer?

• Transaction host

• Clearing house

• Payment gateway

• Certificate authority (CA)

What is the term for the use of specific techniques to increase a page's or site's rank on a search engine?

• Web analytics

• Branding

• Search engine optimization (SEO)

• Aggregator

What is the term for the integration of communications, data management and security capabilities designed to allow organizations and consumers to exchange information about the sale of goods and services?

• The World Wide Web

• Google Shopping

• Electronic commerce

• Traditional commerce

Which of the following is proprietary to Windows-based operating systems and is used to update database files?

• Java Database Connectivity (JDBC)

• Structured Query Language (SQL)

• Open Database Connectivity (ODBC)

• Common Gateway Interface (CGI)

Intranets and extranets are examples of:

• visitor-tracking technology.

• horizontal portals.

• vertical portals.

• push technology.

Which term describes a business that markets and sells goods and services that it does not own or store?

• Aggregator

• Cluster

• Target

• Niche

The computer languages and technologies like Perl, PHP Hypertext Preprocessor (PHP), Active Server Pages (ASP) and .NET are used to develop:

• Web server applications.

• Web analytic applications.

• relational database applications.

• Multipurpose Internet Mail Extensions (MIME) file types.