Encoding and Storage

After looking up her friend's phone number, Stephany was able to remember it only long enough to dial it correctly. In this case, the number was stored in her

• long-term memory

• implicit memory

• flashbulb memory

• short-term memory

• echoic memory

Semantic encoding refers to the processing of

• sounds

• images

• meanings

• unfamiliar units

• touch sensations

Conscious memory of factual information is called ______________ memory.

• proactive

• explicit

• procedural

• implicit

• iconic

In an effort to remember how to spell "hippopotamus," David spells the word aloud 25 times. He is using a technique known as

• priming

• rehearsal

• chunking

• semantic encoding

• the serial position effect

You can describe the events that occurred on your 16th birthday in detail. This is a(n) ____________ memory.

• echoic

• episodic

• procedural

• semantic

• sensory

You can tie your shoes and ride your bike without consciously recalling how to do those things because they are ____________ memories.

• procedural

• episodic

• explicit

• semantic

• short-term

When you need to retrieve facts when taking a test, you rely on your __________ memory.

• procedural

• semantic

• implicit

• short-term

• sensory

Implicit memories include information that you remember ______________.

• consciously

• for a short period of time

• unconsciously / effortlessly

• after hearing a sound

• only sometimes