Search Header Logo

Biological Explanations for consumer behaviour

Social Studies

12th Grade

10 Questions

Used 7+ times

Biological Explanations for consumer behaviour
AI

AI Actions

Add similar questions

Adjust reading levels

Convert to real-world scenario

Translate activity

More...

    Content View

    Student View

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which of the following is NOT a neuromarketing technique?

fMRI

EEG

ECT

Eye tracking

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What does an FMRI measure?

Electrical activity in brain

Blood flow in brain

Eye movements

Muscle movements

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Eye tracking is useful when it comes to product placement in stores

True

False

4.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Neuromarketeers can now use _____________ reality to track eye movements in stores

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

With which technique do you associate this image?

Eye tracking

FMRI

EEG

Facial coding

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

In the study by Gregory, brain activity was linked to the popularity of what?

Drinks

TV programmes

Adverts

Songs

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

In Venkatraman's study what was found to be most effective in predicting advertising success?

FMRI

EEG

Eye tracking

Focus group

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?