Advertising/Persuasive Techniques
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Advertising/Persuasive Techniques
Quiz
•
English
•
7th - 8th Grade
•
Medium
+4
Standards-aligned
Heather Ingraham-Quimby
Used 47+ times
FREE Resource
15 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This technique stresses the positive qualities and ignores the negative, giving us only part of the picture.
Bandwagon
Transfer
Card Stacking
Patriotic Appeal
Tags
CCSS.RI.6.5
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which advertising technique is used in this print ad?
Glittering Generalities
Facts & Figures
Testimonial
Bandwagon
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which advertising technique uses the suggestion that the product is a practical product of good value for ordinary people?
Snob Appeal
Transfer
Plain Folk
Humor
Tags
CCSS.RI.6.5
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which advertising technique is used in this magazine ad?
Plain Folk
Glittering Generalities
Catchy Slogan
Patriotic Appeal
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This advertising technique uses a quote, recommendation, or personal experience from an individual or group who believes that the product/service is important and suggests that others may find it valuable as well.
Testimonial
Transfer
Bandwagon
Card Stacking
Tags
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which advertising technique is used in the following ad?
Catchy Slogan/Jingle
Transfer
Humor
Snob Appeal
Tags
CCSS.RI.6.5
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In this advertising technique--- vague words or phrases are used to evoke a good/positive feeling in customers. (Examples are Freedom, peace, and, home/family.)
Plain Folk
Bandwagon
Transfer
Glittering Generalities
Tags
CCSS.RI.6.8
CCSS.RI.7.5
CCSS.RI.7.8
CCSS.RI.8.5
CCSS.RI.8.8
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