Introduction to Digital Entrepreneurship

Identify the advantage of Industrial Revolution 4.0 (IR4.0)

• Flexibility and intelligence

• Reducing manufacturing cost

• Increasing labour productivity

• All of the above

Identify the role of internet technologies and the Internet of Things (IoT) play in the context of IR4.0

• They form the base to connect everyday item

• They form the base for an environmentally friendly production

• They form among others the base for corporate communication

• None of above

Identify the number of pillars in Industry 4.0

• 6

• 7

• 8

• 9

Choose the disadvantage of Internet Business

• Reduced building overhead

• Reduces physical interaction

• Reduce marketing cost

• None of above

“Many jobs and business functions can be performed online. This means that incorporating the internet into your business functions could open up an opportunity to have remote staff who can work from home, thereby reducing the cost of having an office building.”

Apply the BEST answer to describe the above statement.

• Potentially lower profit margin

• Reduced building overhead

• Low consumers' confidence level

• Negative review

Which of the following is NOT a characteristic of successful digital entrepreneurs?

• Ability to lead

• Creative

• Self-confident

• Work only to gain profit

Identify the sources where an entrepreneur can gain business idea and opportunities

• Observation and experiment

• Interview and references

• Survey and mass media

• Primary and secondary

Digital Marketing can also be identified as ______________________

• Internet marketing

• Online marketing

• Web marketing

• All of the above

Which of the following is the type of digital marketing activity?

• Email marketing

• Social web marketing

• Viral marketing

• All of the above

Identify the platform for social media marketing.

• Twitter

• Facebook

• Instagram

• All of the above