Marketing Environment

Customer is a term which refers to the final user of the product or service.

• TRUE

• FALSE

Macroenvironment refers to the internal environment of the business. It is usually controlled since it is within the business organization.

• TRUE

• FALSE

A business organization is made up of the owner, investors and the employees. Wherein the top management is in charge of creating the mission and vision of the business.

• TRUE

• FALSE

The investor is considered as the most important resources of the business since it greatly affect the business.

• TRUE

• FALSE

Employees and Managers affects the business profitability since they directly influence the customers.

• TRUE

• FALSE

The business with multiple suppliers has the advantage of managing properly its variable cost by setting a competitive price among its suppliers.

• TRUE

• FALSE

Customers are the lifeblood of the business yet businesses can still exists and grow without its customers.

• TRUE

• FALSE

The customer usually suffers when there is a high volume of supply but the product demand is very low.

• TRUE

• FALSE

The business usually suffers when there is a high demand for the product but the supply is very low.

• TRUE

• FALSE

Equilibrium is a term which means product demand is equal to product supply.

• TRUE

• FALSE