Assignment #11 Week 3 Quiz Marketing Mix

The marketing Mix has_________ elements.

• 3

• 2

• 4

Place refers to __________________.

• the goods or the services of the business is selling.

• how much people will pay for the product.

• where the product will be sold

Price refers to _________.

• where the product will be sold

• How much people will to pay for the product

• how the business tells people about the product

Which part of the four P's pf marketing mix effects the location and transportation of the product

• Product

• Price

• Place

• Promotion

What is not part of the marketing mix ?

• Place

• Product

• Price

• Person

Any form of communication used to persuade people to buy products through advertising, publicity, personal selling, or sales

• Price
• Place
• Promotion
• People

What is the marketing mix?

• Product, Price, Party, Advertisements
• Product, Price, Promotion, Place
• Price, Placement, Production, Promotion
• Advertising, Marketing, Channel, Production

The path a product takes from the producer to the consumer.

• target market
• market
• marketing concept
• channel of distribution

Sponsorship in marketing is part of the Promotion mix. Identify the best definition of sponsorship:

• This is when a company sponsors a thing, team or an individual

• An unknown, unspecified, or odd person.

• Associate with; keep company with.

• For every question, there are two outcomes: Either you answer correctly or you don't.

True or False: The company (sponsor) hopes to gain a positive image from the thing/team/ person/event they sponsor

• True

• False