social media marketing quiz

True or False: Marketing and advertising are the same thing.

• True

• False

What are the Four P’s of Marketing?

• Price, Planning, Promotion, Place

• Product, Price, Promotion, Purchase

• Profit, Price, Planning, Placement

• Product, Price, Promotion, Place

What is defined as a way for businesses to interact with people (customers) online?

• social media interactions

• social media marketing

• online networking

• online connecting

True or False: With the help of social media, the online world today has shifted from a one-to-many to a many-to-many method of interaction.

• True

• False

What is the first step of the six-step process of a social media marketing plan?

• create social media marketing objectives and goals

• conduct a social media audit

• create or improve your social media accounts

• create a content marketing plan and a social media content calendar

True or False: The key to success for any business on social media is how it connects with their audience on an authentic level.

• True

• False

True or False: A good habit to get into is posting 75 percent promotional content and 25 percent non-promotional content on social media.

• True

• False

A good way to see which social media platform(s) a company should be on is to-

• start with the biggest platforms first.

• See what platforms your target audience is on

• see which platforms your competitors are on.

True or False: Although some may think Facebook is for older generations, the number of users on the platform for every age group continues to grow.

• True

• False

What does the acronym CTA stand for?

• call to action

• clear target audience

• content testing awareness

• create to accept