Unit #3 PRODUCT DESIGN PRACTICE

1.The PLC stage in which new product is distributed for the first time is called

• INTRODUCTION STAGE

• GROWTH

• MATURITY

• DECLINE

2.In Which stage, we expect more profit along with Sales?

• INTRODUCTION STAGE

• GROWTH

• MATURITY

• DECLINE

3.A ______________ is commonly defined as the holistic approach of building a new product from scratch to finish

• PRODUCT DESIGN PRACTICE

• IDEA GENARATION

• BUSINESS ANALYSIS

• PRODUCTION

4. In Product Design Practice, SOP Stands for __________

• STANDARD OPERATING PRACTICE

• STANDARD OPERATING PROTOCOL

• STANDARD OPENING PROCEDURE

• STANDARD OPERATING PROCEDURE

5.Chose the following standard NEW PRODUCT STRATEGIES..

• Pricing Strategy

• Quality Strategy

• Luxury Strategy

• Utility Strategy

• All the above

3.A ______________ is commonly defined as the holistic approach of building a new product from scratch to finish

• PRODUCT DESIGN PRACTICE

• IDEA GENERATION

• BUSINESS ANALYSIS

• PRODUCTION

7.M/s.Tata motors' new product development strategy is_______

• PRODUCT PRICING

• BASED ON INNOVATION AND CREATIVITY & FOREMOST AMONGST ITS COMPETITORS.

• OVERSEAS LOGISTICS

• PRODUCTION COST

8.In pricing strategy, A company or organization aims at offering products ( commodities) to the public at a__________

• MAXIMUM PRICE FOR AFFORDABLE QUALITY.

• HIGH COST AND HIGH QUALITY

• MINIMUM PRICE FOR REASONABLE QUALITY

• LOW PRICE LOW QUALITY

9.The quality strategies defined as

• SUBSTANTIAL QUALITY

• COMPARMISING ON PRICE

• LOW QUALITY AT LOW PRICE

• HIGH QUALITY AT HIGH PRICE

• SUPERIOR QUALITY, WHATEVER BE THE COST

10.The Luxury strategies commonly defined as

• SUPERIOR QUALITY WHICH FOCUSED ON ELITE & HIGH PROFILE PEOPLE'S STATUS & POSITION AND GIVING HIGHEST COMFORT & COSINESS

• COMPARMISING ON PRICE

• HIGH QUALITY AT LOW PRICE

• LOW QUALITY AT HIGH PRICE

• SUPERIOR QUALITY FOR SUPERIOR PRICE