
DEVELOP A BRAND NAME- WEEK 1
Authored by Lenita Margate
Other
11th Grade
Used 168+ times

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15 questions
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1.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
1) It is a set of controllable and interrelated variables composed of product, place, price and promotions that a company assembles to satisfy a target group better than its competitor.
a. Price
b. Marketing Mix
c. Product
d. Packaging
2.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
1) The amount that a customer pays for to enjoy it.
a. Price
b. Marketing Mix
c. Product
d. Packaging
3.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
1. An item that is produced to satisfy the needs of a certain group of people.
a. Price
b. Marketing Mix
c. Product
d. Packaging
4.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
4. It is a tangible product. It’s example includes tires, MP3 players, clothing and etc.
a. Branding
b. Positioning
c. Goods
d. Place
5.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
5. It can be intangible or tangible as it can be in the form of services or goods.
a. Price
b. Marketing Mix
c. Product
d. Packaging
6.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
6. The way your product or service appears from the outside.
a. Price
b. Marketing Mix
c. Product
d. Packaging
7.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
7. A marketing model that modifies the 4Ps model.
a. Packaging
b. 7 P’s Model
c. Marketing Mix
d. People
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