End of Semester Final: Info Tech

What does "branding" mean in digital marketing?

• Your target market

• Market Segmentation

• Personal identity/image

• All of them

Gives you a soft edge to draw with

• Brush tool

• Filter

• Gradient tool

• Lasso select tool

Hand tool

• Allows you to move the canvas around

• Lets you draw an area to select

• Lets you quickly "paint" a selection using an adjustable round brush tip

• Allows you to add alphanumeric characters in a variety of fonts

Has the opposite function of a brush in that it eliminates pixels on a layer

• Eraser tool

• Brush tool

• Zoom tool

• Quick selection tool

• Gradient tool

• Magic wand tool

• Polygonal lasso tool

• Shape tool

Allows you to choose colors throughout the image

• Eyedropper tool

• Lasso select tool

• Paint bucket tool

• Quick selection tool

• Zoom tool

• Polygonal lasso tool

• Magic wand tool

• Gradient tool

File

• Menu you use to open or save

• Menu you use to add effects

• Allows you to click through the changes you've made to the image. Kind of like "undo" but better.

• Lets you see all of the different layers of your design and move them around.

Menu you use to add effects

• File

• Filter

• Layers window

• History window

Magic wand tool

• Automatically selects areas of similar color

• Lets you quickly "paint" a selection using an adjustable round brush tip.

• Allows you to create a variety of pre-set objects

• Allows you to select rectangular areas