STM Qz5 Ch5 Fall22

The focus-differentiation strategy emphasizes low overall costs while serving a narrow segment of the market

• T

• F

Businesses that employ the focus strategy produce and sell products or services that can be readily distinguished from those of their competitors

• T

• F

The best-cost provider strategy involves the simultaneous execution of two or more different generic strategies

• T

• F

There is no advantage of pursuing a focus-low-cost provider strategy

• T

• F

McDonald’s is following the focus differentiation strategy

• T

• F

A product with only essential features, targeted to the general market is consistent with the low-cost strategy

• T

• F

Best-cost provider strategy can help the firm to attain cost leadership position in the market

• T

• F

Differentiation strategy is a strategy of trying to achieve a competitive advantage by creating a product that is perceived by customers as unique in some important way

• T

• F

Bahria University is following a best cost provider strategy

• T

• F

Before crafting a strategy, company managers have to decide which of the five basic competitive strategies to employ

• T

• F