IKEA and our business

Who designs and develops the IKEA product range?

• Inter IKEA Systems B.V

• IKEA Communications AB

• IKEA of Sweden AB

• IKEA Foundation

What does the E in IKEA stand for?

• Eivor

• Elmtaryd

• Ecommerce

• Enterprise

Which of below is NOT part of the three components of the IKEA Concept?

• The IKEA Product Range

• The IKEA Low Price in Reality Report

• The IKEA trademarks, trade dress and other distinctive features

• The IKEA retail system

What is the difference between the IKEA Concept and the IKEA Brand?

• The IKEA Brand is our IKEA logo

• There is no difference

• Our IKEA Brand protects our IKEA Concept

• The IKEA Brand is how the IKEA Concept is perceived by the many people

What IKEA characteristic includes form, function, quality, sustainability and low price?

• IKEA style groups

• Democratic design

• Low price with a meaning

• IKEA mechanical sales system

IKEA is...

• A home furnishing retailer

• A home improvement retailer

• A furniture shop

• An e-commerce marketplace

What is the difference between the commitments and mandatories?

• The commitments are the WHY, the mandatories are the WHAT

• They are the same thing

• Commitments are for suppliers, mandatories for retailers

• the commitments are the WHAT, the mandatories are the WHY

Why are we here? Choose the best answer :)

• To learn about how we can use Teams

• I don't know, I just got invited here..

• To create a better everyday life for the many people

• To learn Swedish!