How to sell a UX Design Service ?

How to adapt your UX design process to your business objective for stakeholders?

• It will be possible if we convince the potential customer that his product will be more beautiful and more competitive on the market and the results will fit his business expectations. This can be done through different arguments.

• It will be good if we can help the stakeholders to adapt their strategy to gain more business growth that will drive their success

How does the stakeholder interpret your ux design process?

• Having a clear plan that shows the entrances and exits makes it easier for the stakeholder to see what he is getting and why he should invest in this process.

• The stakeholder is interested in making the business look good so by explaining the importance of marketing it help us to build a good product for the future

Is your expertise sufficient to convince the client to invest in your services?

• The expertise of UX designer is enough to help you build a good selling proposition

• The expertise of the UX designer is visible throughout the design process, but convincing a client to invest in your service requires more than that: you need to tell him about the business and present statistics and successful case studies.

A professional design service can only be confirmed when you see the documentation of its process? further explain this statement.

• Your work process must be well documented because whoever has this document in their hands knows practically nothing about you or your company..

• You will need to describe to him in detail how you detect / understand his problems and the solutions you consider reliable for him.

• The work load of the design process doesn't allow the ux designer time to showcase the design service

Do you have figures and percentages that can convince a future customer?

Tell us about the real case of Mozilla and how they were able to reduce claim rates?

• Mozilla saw a 70% decrease in support calls after spending about 14-weeks focusing on usability and iterative design.

• Mozilla saw a 40% decrease in support calls after spending about 7-weeks focusing on usability and iterative design.

• Mozilla saw a 99% decrease in support calls after spending about 14-weeks focusing on usability and iterative design.

Fluid and well-studied usability has a great effect on customer satisfaction. can you argue that?

• Increase willingness to pay by 14.4%

• Reduces reluctance to switch brands by 15.8%

• Increases likelihood of recommending product by 16.6%

How can time and money bridge the gap between you as a designer and your client as an investor?

• There is no such a thing as bridge the gap

• Time and money are something businesses care about, and the truth is that investing in the user experience requires such resources. The investor calculates the time to be consumed in a production process and converts it into money. The more time is controlled thanks to a UX study, the more the expenses are reduced.

Which actor should you focus on during your ux service sales process? and why?

• The marketing director

• you have to adapt your product to your stakeholders business needs

• The CEO

How important is your mastery of a design process in the commercial mission of a UX service?

• Having a clear plan that shows the inputs and outputs makes it easier for the client to see what they are getting and why they should invest in this process. However, remember that the process is meant to meet the needs of the client without neglecting your users.

• Having a clear plan that shows the outcomes makes it harder for the client to understand that's why we work on a business-centric approach