Theme Key Terms

These rely on the concept introduced by the theme rather than on the words

• conceptual spin-offs

• closing section

• direct spin-offs

• divider

Finishes the story of the year and brings the yearbook to closure.

• conceptual spin-offs

• closing section

• direct spin-offs

• divider

feature key words pulled directly from the theme statement

• conceptual spin-offs

• closing section

• direct spin-offs

• divider

a spread that indicates a new section and provides design continuity throughout the yearbook

• conceptual spin-offs

• closing section

• direct spin-offs

• divider

the heavy paper between the cover and the first and last pages that help hold the pages into the cover

• endsheet

• opening section

• parting page

• spin off

introduces the story of the year and explains the yearbook's concept

• endsheet

• opening section

• parting page

• spin off

the final printed pages of the yearbook with a design similar to the title page; makes a powerful and final verbal and visual statement of the theme or concept

• endsheet

• opening section

• parting page

• spin off

key words, phrases or ideas that support the main theme/catch phrase through word choice/concept & are used for each section of the book or content modules. Unifies the yearbook!

• endsheet

• opening section

• parting page

• spin off

the first page of the yearbook makes a positive first impression and provides critical reference information

• title page

• theme

• theme package

• whole-book link

central idea/concept that sets the tone for tell the story of the year. repeated throughout. unifies storytelling message. gives book personality.

• title page

• theme

• theme package

• whole-book link