Just for fun - but not fun

Which answer is NOT considered as a characteristic of "SMART" objectives in marketing strategy?

• Relevant

• Achievable

• Specific

• Meaningful

• Time-bound

What does "target market" mean?

• Thị trường nguồn

• Thị trường đích

• Kênh phân phối

• Thị trường trung gian

What is this?
"The amount of money made available by a business for its marketing activities during a particular period of time" 

• Marketing budget

• Marketing strategy

• Marketing limit

• Marketing research

What is "distribution channels"?

• how a product gets from the producer to the final customer

• how a product is made and fixed

• how the information of product is collected

How many stages are there in product life cycle?

• 3

• 4

• 5

• 6

• 2

Which stages are not in product life cycle?

• Introduction stage

• End stage

• Decline stage

• Maturity stage

• Foundation stage

Is Ms Mai Phuong happy when her students doesn't do their homework?

• Yes

• No

What is Ms Mai Phuong's favorite color?

• Red

• Yellow

• Blue

• Green

What happens in growth stage?

• The product is becoming better known to consumers. Sales are increasing. The product usually starts to earn profit during this stage.

• The product is introduced into the market. Sales are low. The product might be making a loss in this stage because the cost of heavy advertising.

• Sales are no longer growing but are not falling. This is the most profitable stage in a product' s life cycle.

What do people do in "secondary research"?

• uses data that already exists.

• makes decisions related to marketing strategy

• collects first-hand data