Consumer behaviour - Culture

What is the example for informal learning ?

• teacher teaches students

• Adult/older siblings teach the kid on how to behave

• Child imitate behaviour of others

• Child imitate behaviour of his parents

........is the learning of one's different culture

• Enculturation

• Acculturation

Which of the following is not a major of subcultures

• Language

• Religion

• Race

• Age

Husband and wife with one or more children living with their grandparents in the same household refers to

• Single parent

• Extended

• Nuclear

• Married couple

•family member who control the flow of information about a product or service into the family

• Decider

• Influencer

• Disposer

• Gatekeeper

Family member who initiate or carry out disposal or discontinuation of a particular product or service

• Disposer

• Maintainer

• Buyer

• Decider

Refers to the group that does not wish to be associated with another group that has different values and beliefs from theirs.

• Aspirational groups

• Dissociative group

• Associative group

• Dissociate group

A purchase is only made when the product

   has the approval of close friends or alike.

• Associate influence

• Informational influence

• Identification influence

• Normative influence

What is culture ?

• the arts and other manifestations of human intellectual achievement regarded collectively.

• The ideas, customs, and social behaviour of a particular people or society

• The way of life of a particular people that shown in their ordinary behaviour and habits.

• A system of values and norms that are shared among a group of people and that when taken together constitute a design of living

List THREE (3) characteristics of culture with example