Introduction to Marketing

Marketing is satisfying Consumer_____Profitably. Fill the blank with the right option from below.

• Wants

• Demands

• Needs

• Wishes

The main focus of marketing is?

• Customer

• Product

• Sales

• Innovation

Which among the options is NOT a Marketing activity.

• Product

• Production

• Distribution

• Pricing

Which among the below marketing mix elements causes ready, convenient, and timely availability of products?

• Promotion

• Pricing

• Production

• Distribution

Which among the below marketing Activities helps in informing customers about the organization and its products

• Promotion

• Pricing

• Production

• Distribution

______ orientation assumes that weakened demand required that products would have to be “sold.”

• Marketing orientation

• Sales Orientation

• Product Orientation

• Production Orientation

The provision or transfer of goods, services, or ideas in return for something of value is known as?

• Marketing

• Supply Chain

• Exchange

• Sales

A _______ is someone who seeks a response—attention, a purchase, a vote, a donation—from another party.

• Marketer

• Prospect

• Producer

• Supplier

In which demand state Consumers may share a strong need that cannot be satisfied by an existing product.

• Irregular demand

• Unwholesome Demand

• Nonexistent demand

• Latent demand

In which demand state Consumers may be attracted to products that have undesirable social consequences.

• Irregular demand

• Unwholesome Demand

• Nonexistent demand

• Latent demand