Ethos, Pathos, Logos

What does this image appeal to?

• Ethos

• Pathos

• Logos

Type of appeal: Nearly 25% of all car accidents are caused by drivers using a cell phone while driving.

• ethos

• pathos

• logos

Type of appeal: Listerine is recommended by most dental professionals

• ethos

• pathos

• logos

Type of appeal:

"By donating fifty cents a day...your child can have clean drinking water..."

• ethos

• pathos

• logos

• ethos
• pathos
• logos

Method of persuasion that appeals to EMOTIONS and FEELINGS.

• ethos
• pathos
• logos

Examples of this method of persuasion include statistics, research, data, and facts.

• ethos
• logos
• pathos

This method of persuasion requires a credible authority to convince the audience.

• ethos
• pathos
• logos

"The data is perfectly clear: this investment has consistently turned a profit year-after-year, even in spite of market declines in other areas."

• Ethos
• Pathos
• Logos
• None of these.

Which does not apply to Logos?

• Evidence

• Motivation

• Data

• Universal Truths