CTE Art Midterm 23 24 DIg Im Ed

You work at a Digital Design Company as a copywriter (you write Advertisements/ Commercials). You are part of the Design Team. The person who is your Supervisor and manages this team, creates your deadlines and budget. What are they called?

• Photographer

• Writer

• Entrepreneur

• Art Director

What is the imaginary line on which the bottoms of the letters rest on a line of type?

• Base

• Bottom

• X-Height

• Baseline

What is the name given to the part of some letterforms that extends above the x-height called?

• Upper Case

• Descender

• Ascender

• X-Height

What is the Principle of Graphic Design that describes all the area around the text or an image on a Website or design layout?

• space

• black space

• white space

• positive space

What is the correct definition of ALIGNMENT in Graphic Design?

• Refers to keeping the elements randomly placed around the page.

• Refers to keeping the elements on the page connected, or aligned, so the elements, when put together, flow well.

• Refers to color theory.

• Refers to typography.

What is the correct definition of CMYK in Graphic Design?

• This color mode is used for web design, digital cameras, scanners and other electronics and combines the colors red, green and blue to create what is seen on the screen.

• This color mode used by printers uses cyan, magenta, yellow and black to create colors during the printing process.

• The color mode used when your want to produce work in a spot color format.

• The color mode used by scanners and electronics that includes Pantone Colors.

What kind of color model is CMYK

• additive and web

• subtractive and Print

• composite

• spot

What is resolution measured by?

• PPI
• DPI
• Both PPI and DPI
• Neither DPI or PPI

What is the file extension for a file saved as a PhotoShop file?

• .psd
• .pds
• .photo
• .phsd

What resolution should we use when creating artwork for web/screen?

• 72

• 300

• 256

• 172