Customer Relationship Management 2023

Which one of the following is a type of difficult customer in CRM?

• Angry

• Indecisive

• Satisfied

• Confused

The TWO purposes of Customer Relationship Management are

• Enhance business sales

• Improve workforce productivity

• Improve HR processes

• Develop CRM administration

CRM primarily works on two frameworks which are

• Salesforce and Excel

• operational and system

• operational and analytical.

• Salesforce and analytical.

Which of the following is a correct statment?

• A customer relationship is the development of an ongoing connection between a company and only its supplier.

• An internal customer is someone who uses and pays for the company's products or services but is not part of the organisation. For example, in a retail store, an external customer is an individual who enters the store and buys the product.

• Analytical frameworks are concerned with the automation of business processes to build long-term, profitable relationships with specific customers.

• Operational frameworks are concerned with the automation of business processes to build long-term, profitable relationships with specific customers.

One Key Requirements For A CRM Role is

• Handle good customers differently

• Retain ALL customers 

• Increase value for your customers and of your customers 

• Present multi face to the customers to make their experience with your organisation seamless 

ONE potential career path in the CRM industry is _______

First step of Customer Lifecycle is _______

The common features of any CRM system is ______

• Contact management

• Business management

• Inventory management

• System management

Manage the process of converting prospects into potential customers is a ____MANAGEMENT

Add notes and track interaction history to document conversations with people is a _______ MANAGEMENT