TLE Q3 W7

It is the most popular marketing tool to help organizations quickly draw the

attention of prospective customers.

• books

• brochures

• flyers

• magazines

It is a marketing strategy in which the owners convince the consumers or buyers

to have a free taste or use of the product.

• free sample marketing

• retailing

• selling in the farm

• word-of-mouth marketing

The following are steps in making brochure, which of this is not included?

• Determine the audience for your message.

• Decide the purpose of your brochure.

• Think about the message you want to convey to your readers.

• Give directly to the audience without even text.

It is a way of obtaining products where customers go directly to the farm to buy

• free sample marketing

• retailing

• selling in the farm

• selling through cooperatives

There are step to consider in keeping record of fruit tree/seedlings for sale which

of the following comes first?

• Total the expenses in preparation of seedlings and operational expenses.

• List down all expenditures incurred during preparation of seedlings

• Total the amount earned in selling the products.

• List down operational expenses

The following are scientific knowledge and skills in identifying fruits and seedlings

ready for sale except one.

• Fruits are picked when they are already matured.

• Some are harvested while they are green or before they become ripe such

  as mango, native oranges and dalandan.

• The leaves are too young.

• The stem of seedlings should be thick, healthy, and strong.

In order to sell farm products, “TRADERS” are present in the market. What

marketing strategy is being used?

• free sample marketing

• retailing

• selling from the farm

• use of Middlemen

A form of paper advertisement intended for wide distribution and typically posted

or distributed in a public place, handed out to individuals or sent through mail.

• books

• brochure

• flyers

• magazine

It is a fast and easy way of selling the product using internet or social media such

as Facebook and commercial websites like ZALORA, Shoppe and LAZADA.

• retailing

• selling in the farm

• use of Middlemen

• online marketing strategy

Why is it important to have marketing strategy in selling fruit, trees, and

seedlings?

I. to avoid fruits from deteriorating when not sold right away

II. to identify the target market or prospective buyers

III. to promote the business

IV. to plant more trees

• I only

• I & II

• I, II, III, IV

• I, II, III