Consumption theory 3.

________ refers to a person's unique psychological makeup and how it consistently influences the way a person responds to his/her environment.

• Self-image

• Consumer image

• Personality

• Mirror image

________ is where a person derives his or her identity in large measure from a social group.

• Self Concept

• Self Esteem

• Looking-glass self

• Collective self

________ summarizes the beliefs a person holds about his or her own attributes and how he or she evaluates the self on these qualities.

• Halo effect

• Self-concept

• Impression management

• Self-extension

Each element that contributes to our self-concept is a(n) .....

• identity.

• mosaic.

• mirror image.

• puzzle piece.

Which of the following is a level of a people extended self?

• individual level

• family level

• community level

• All of the above

When a need is aroused that the consumer wishes to satisfy, the ________ process has been activated.

• homeostasis

• want

• motivation

• desire

 When a woman buys expensive jewelry, which of the following needs is most likely being expressed?

• hedonic

• utilitarian

• rational

• biogenic

What type of conflict exists when we desire a goal but wish to avoid it at the same time?

• approach-approach conflict

• approach-avoidance conflict

• avoidance-avoidance conflict

• direction-valence conflict

Which of the following needs from Maslow's hierarchy is addressed by the U.S. Army's advertising slogan "Be all you can be"?

• safety needs

• belongingness needs

• self-actualization needs

• ego needs

Person, object, and situational factors are the three types of influences that determine a person's level of ________.

• enculturation

• involvement

• values

• needs