Propaganda Techniques

Which type of propaganda uses negative terms to "call out" another brand in comparison to their own?

• Bandwagon  

• Name-calling

• Card-stacking

• Repetition

Which type of propaganda uses positive key words and phrases to create a positive emotion for the audience?

• Bandwagon

• Glittering generalities

• Card-stacking

• Transfer

Which propaganda would use a famous person or figure to promote an idea?

• Testimonial

• Name-calling

• Card-stacking

• Transfer

In your advertisement, you want to show the customers that almost everybody is using the product. In this case, what technique should be used?

• Bandwagon

• Glittering generalities

• Card-stacking

• Transfer

Your teacher asked you to make an advertisement using a jingle. What technique will you employ?

• Bandwah=gon

• Name-calling

• Card-stacking

• Repetition

A famous soft drink brand will try to destroy its rival. To achieve this, what technique will the advertiser use?

• Bandwagon

• Name-calling

• Card-stacking

• Repetition

A politician wants to inspire people to vote for him in the coming election. What technique is appropriate?

• Bandwagon

• Glittering generalities

• Name-calling

• Repetition

This device uses offensive names to win an argument from a person to an opponent.

• Bandwagon

• Card-stacking

• Name-calling

• Repetition

Propaganda is used to: 

• Inform

• Fun

• Entertainment

• Persuade

Transfer is a propaganda device that is used to:

• show how to copy something onto something else.

• make the audience associate the product with something else.

• trick us into thinking that we are the only one with the product being advertised.