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business revision

Authored by Mimi Cooper

Other

KG - 3rd Grade

Used 4+ times

business revision
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36 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

what are the 4 market segments

location, price, quality, marketing,

location, income, lifestyle, age

location, price, customer service, product range

convenience, reliability, risk factors income

2.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

which two of the following are methods of qualitative market research

focus groups

observation

one to one interviews

postal questionnaires

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

which two of the following do competitors force businesses to do

offer a good price

draw up a business plan

follow legal obligations

develop innovative plans

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

which one of the following is not a common type of customer need

quality

convenience

promotion

great design

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

one benefit to a business of using market mapping

get a better price

more original prices

get in date research

to see the market gap

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

name the five financial aims and objectives

revenue, profit, personal satisfaction, independence, control

survival, profit, sales, market share, financial security

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

name the non-financial aims and objectives

income, location, lifestyle, age, personal satisfaction, control

market shares, better prices, better image

location, advertising, lifestyle, image, age,

social objectives, personal satisfaction, challenge, independence, control

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