What are the three characteristics of writing a good stories?

• relatability

• transportation

• mentality

• emotionality

Primary audience is referred to the ___

How did the information of behavioural targeting is gathered?

• by population

• on-field observation.

• online browsing

• interview

Audiences are divided into ____ groups

Who is Target Audience in advocacy?

• a group of friends

• a group of consumers

• a group of observers or listeners

• performers

Demographic and psychographic are the examples in identifying ____