Persuasive Techniques

Who is the target audience in this advertisement?

• Children

• Animals

• Robots

• Adults

Identify the target audience in this ad

• Athletes

• Parents

• Toddlers

• Teachers

What is pathos?

• Appeals to your emotions

• Appeals using trust and credibility

• Appeals using facts

What kind of persuasive technique does this image demonstrate?

• Repetition

• Plain Folks

• Logos

• Pathos

What type of persuasive technique does this image demonstrate?

• Bandwagon

• Pathos

• Rhetorical Question

• Plain Folks

Which persuasive technique is this?
Using words like ‘we’, ‘you’, ‘our’ and ‘us’ to make your audience think you are talking only to them.

• Repetition
• Alliteration
• Exaggeration
• Personal Pronouns

Which persuasive technique is this?
To go over the top and make things sound better or worse than they are.

• Emotive language
• Alliteration
• Exaggeration
• Personal pronouns

What is this an example of?
Homework is boring, dull and uninteresting.

• Exaggeration
• Repetition
• Emotive Language
• Groups of Three

What is this an example of?

If I get one more homework task I am going to move to the moon!

• Metaphor

• Formal Tone

• Hyperbole

• Alliteration

What is this an example of?
We are the poor, helpless children who are forced to do hours and hours of homework every night.

• Exaggeration
• Repetition
• Groups of Three
• Emotive Language