Marketing vocabulary
Professional Development
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Marketing vocabulary
Quiz
•
English
•
Professional Development
•
Hard
+17
Standards-aligned
Reyes Rivas
Used 25+ times
FREE Resource
20 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
I've tried lots of other ________ of shampoo, but this one's still my favourite.
makes
marks
brands
designers
Answer explanation
brand - a particular make of a product
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
the person who buys and uses a product or service
company
seller
consumider
consumer
Answer explanation
consumer - the person who buys and uses a product or service
Tags
CCSS.RI.11-12.4
CCSS.RI.7.4
CCSS.RI.8.4
CCSS.RI.9-10.4
CCSS.RI.9-10.4
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
If __________ aren't happy with the quality or price, they won't recommend it to their friends.
society
people
consumers
end-users
Tags
CCSS.RL.11-12.4
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
If Kim ________ a new line of clothing, she invites heaps of celebrities to the product launch.
launches
starts
sets up
displays
Answer explanation
launch - to introduce a new product, with publicity etc.
Tags
CCSS.L.11-12.6
CCSS.L.9-10.6
CCSS.W.11-12.2D
CCSS.W.8.2D
CCSS.W.9-10.2D
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When their CEO was caught sending racist e-mails, the company faced a ______________ nightmare.
reputation
public relations
image
company
Answer explanation
public relations - creation and maintenance of a good public image
Tags
CCSS.L.9-10.5A
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The __________ of a Premier League football club has their brand or logo on the team's shirt.
donator
sponsor
donor
supporter
Answer explanation
sponsor - firm supporting an organisation in return for advertising space and brand recognition
Tags
CCSS.L.2.4B
CCSS.L.2.4C
CCSS.L.3.2E
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
S.W.O.T stands for...
Strength, Weakness, Opportunities, Threats
Support, Weakness, Opportunities, Thoughts
Society, World, Organisation, Town
Support, Weakness, Organisation, Thoughts
Tags
CCSS.RI.11-12.4
CCSS.RI.7.4
CCSS.RI.8.4
CCSS.RI.9-10.4
CCSS.RI.9-10.4
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