3rd Partial Review Market Intelligence

3rd Partial Review Market Intelligence

1st - 5th Grade

15 Qs

quiz-placeholder

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3rd Partial Review Market Intelligence

3rd Partial Review Market Intelligence

Assessment

Quiz

Business

1st - 5th Grade

Practice Problem

Medium

Created by

Claudia Rivera

Used 1+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

It is generally used to ask a wide range of multiple questions

Poll

Brand personality

Predictive Model

Survey

2.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

It is used to ask one simple question

Poll

Brand personality

Predictive Model

Survey

3.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

Are built and tested using historical customer and transactional data, and then used to predict how customers might respond in any number of future situations

Poll

Brand personality

Predictive Model

Survey

4.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

It can survive only if those responsible for it think long term, safeguard its consistency, and ensure its adherence to and compatibility with the needs and attitudes of those for whom it caters.

Poll

Brand personality

Predictive Model

Survey

5.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

Research techniques that seek to quantify data and, typically, apply some form of statistical analysis

Qualitative research

Quantitative research

Market research

6.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

An unstructured, primarily exploratory design based on small samples, intended to provide insight and understanding

Qualitative research

Quantitative research

Market research

7.

MULTIPLE CHOICE QUESTION

20 sec • 5 pts

Participants are presented with a stimulus and are asked to respond with the first thing that comes to mind.

Association techniques

Construction techniques

Expressive techniques

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