Influence mkt - Master 1 MDS

Influence mkt - Master 1 MDS

1st Grade

14 Qs

quiz-placeholder

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Influence mkt - Master 1 MDS

Influence mkt - Master 1 MDS

Assessment

Quiz

Other

1st Grade

Practice Problem

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Created by

Lola Jobert

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14 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

What is "Influence Marketing"

When you become an influencer yourself

When a brand promote products or services to an influencer community

When you influence your friends and family to buy a specific product

2.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

What does mean HAUL in the influence universe?

Showing the items you recently bought in a video

Do a tutorial

Inviting another influencer to do a collaborative video

Trying out a new activity on a video

3.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Influencers are exclusively on Instagram.

Yes

No

4.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

What do we call "Employee Advocacy"?

It is when an employee do it's own promotion on social media.

When you paid to promote a job offer.

It is the promotion of a brand by its workforce.

5.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

A micro influencer has...

Between 0 and

1 000 followers.

Between 1 000 and 10 000 followers.

Between 10 000 and 100 000 followers.

Between 100 000 and 1 000 000 followers.

6.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Why brands are working with influencers?

To drive direct sales on their website.

To gain notoriety.

To work their brand image.

To generate content.

7.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

When influencers are doing a paid partnership, they are obligated to mentioned it.

True

Wrong

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