Marketing

When using the PESTEL framework, marketers are investigating

• Internal forces

• Macro-environmental forces

• Micro-environmental forces

• Competitive forces

The influences in a society and/or its culture/s that affect people's attitudes, beliefs, behaviors, preferences, customers; and lifestyles are known as 

• Demographic forces

• Technological forces

• Sociocultural forces

• Legal forces

Setting prices a few dollars or cents under an even number is referred to as

•  

  Odd-even pricing

•  

  Prestige pricing

• Price lining

• Price Fixing

Identify the retailer

• Costco

• Wal-Mart

• Target

• D-Mart

Identify the brand

• Pacari

• Parle

• Campco

• Nestle

The monetary value of all goods and services produced in a country during one year is referred to as  _______________. 

• Gross national production

•  

  National monetary reserve

• Gross domestic product

• Gross national product

Which of these is not a famous brand slogan?

• Just Do It

• Because You’re Worth It

• Hot Dang!

• Let's Go Places

The first Instagram photo featured what animal?

• Dog

• Cat

• Cow

• Elephant

Identify the logo

• Just Dial

• India Mart

• Yellow Pages

• BOTW Directory

Which Google logo is correct? No cheating!

• The top left

• The bottom right

• The right middle

• The left middle