Component 3 - Promotional Methods

Component 3 - Promotional Methods

6th - 9th Grade

31 Qs

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Component 3 - Promotional Methods

Component 3 - Promotional Methods

Assessment

Quiz

Business

6th - 9th Grade

Practice Problem

Medium

Created by

R Blackburn

Used 6+ times

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31 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

How would you define promotion?

Advertising in order to decrease awareness, profit or a specific aim

Advertising in order to increase awareness, profit or a specific aim

Advertising in order to increase money

Advertising in order to market products that you do not sell

2.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

What are the five methods of advertising?

Moving Images and Videos, Print, Ambient, Digital, Audio

Pictures, Offline Links, Beautiful People, Mascots, Hearstrongs

Still Images and Videos, Posters, Ambient, Digital, Audio

YouTube Videos, Posters, Electric Billboards, Social Media, Spotify

3.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Which of these would do think fall under the 'Digital' category?

Digital Camera Images

Social Media

Electronic Signs

Posters

Answer explanation

Remember, a digital marketing strategy involves an assessment of specific goals that are achievable through online channels

4.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Which one of these is the best example of a 'print' method?

Electric Billboards

Words that are written on a wall

Social Media

Flyers

Answer explanation

Remember, print advertising means advertisements that are printed in hard copy in publications

5.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Which one of these is the best example of an 'ambient' method?

A giant peach on top of a bus

Billboards in New York

Social Media

Flyers

Answer explanation

Remember, ambient can mean an advertising method that might stand out for being unusual, or in unusual places

6.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Which one of these is the best example of an 'audio' method?

An Instagram reel

Listening through headphones

Spotify

A YouTube Video

Answer explanation

Remember, audio is something that is advertised through listening only

7.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Which one of these is the best example of an 'moving image or video' method?

A snapchat picture

An mp4 on your phone

Spotify

The Cinema

Answer explanation

Moving images include video, audio, slideshows, TV and cinema and belong to the media channels.

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