Visual Identity: Beginning Graphic Design Terms and Logos

Quiz
•
Journalism, English, Design
•
6th - 10th Grade
•
Medium
Carleen Matts
Used 27+ times
FREE Resource
Student preview

24 questions
Show all answers
1.
MULTIPLE SELECT QUESTION
45 sec • 5 pts
A company's logo...
helps people understand what the company does
tells people who the company is
shows people what's important to the company
help people recognize the company easily
2.
MULTIPLE CHOICE QUESTION
45 sec • 5 pts
The FOUR parts of a logo's design are...
Font, feel, frame, and funding
Business name, address, phone number and Website address
Typography, imagery, color, and context
Style, sound, movement, and speed
3.
MULTIPLE SELECT QUESTION
45 sec • 5 pts
Typography in a logo includes...
words
letters
fonts
images
4.
MULTIPLE CHOICE QUESTION
45 sec • 5 pts
Thing you can see in a logo (pictures, symbols, and lines) fall into which component of logo design?
Typography
Context
Color
Imagery
5.
MULTIPLE CHOICE QUESTION
45 sec • 5 pts
The purposeful use of color in a logo is important because...
Everyone has a favorite color, so why not use it?
Colors communicate feelings and meaning.
People might also associate certain colors with a business (like Coke = red and white)
Colors add excitement (because black and white logos are boring, boring, boring)
A company wants their business to appear to be successful.
6.
MULTIPLE CHOICE QUESTION
45 sec • 5 pts
What component of a logo shows where or how it will be used? (We won't be discussing this much)
Context
Typography
Imagery
Color
7.
MULTIPLE SELECT QUESTION
45 sec • 5 pts
Amazon's arrow means...
Show me the way to go home
Look at me—I'm so cute!
We have everything from A to Z!
A smile to create happy feeling (there's even a dimple at the end of the arrow)
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