Visual Identity: Beginning Graphic Design Terms and Logos

Visual Identity: Beginning Graphic Design Terms and Logos

Assessment

Quiz

Journalism, English, Design

6th - 10th Grade

Medium

Created by

Carleen Matts

Used 27+ times

FREE Resource

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24 questions

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1.

MULTIPLE SELECT QUESTION

45 sec • 5 pts

Media Image

A company's logo...

helps people understand what the company does

tells people who the company is

shows people what's important to the company

help people recognize the company easily

2.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Media Image

The FOUR parts of a logo's design are...

Font, feel, frame, and funding

Business name, address, phone number and Website address

Typography, imagery, color, and context

Style, sound, movement, and speed

3.

MULTIPLE SELECT QUESTION

45 sec • 5 pts

Media Image

Typography in a logo includes...

words

letters

fonts

images

4.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Media Image

Thing you can see in a logo (pictures, symbols, and lines) fall into which component of logo design?

Typography

Context

Color

Imagery

5.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Media Image

The purposeful use of color in a logo is important because...

Everyone has a favorite color, so why not use it?

Colors communicate feelings and meaning.

People might also associate certain colors with a business (like Coke = red and white)

Colors add excitement (because black and white logos are boring, boring, boring)

A company wants their business to appear to be successful.

6.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Media Image

What component of a logo shows where or how it will be used? (We won't be discussing this much)

Context

Typography

Imagery

Color

7.

MULTIPLE SELECT QUESTION

45 sec • 5 pts

Media Image

Amazon's arrow means...

Show me the way to go home

Look at me—I'm so cute!

We have everything from A to Z!

A smile to create happy feeling (there's even a dimple at the end of the arrow)

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