Dana

Dana

University

15 Qs

quiz-placeholder

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CHAPTER  3 MKT310

CHAPTER 3 MKT310

University

20 Qs

Dana

Dana

Assessment

Quiz

Life Skills, Fun

University

Hard

Created by

Zozo M

Used 3+ times

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

1. Scanning is a tool that allows us to ---------

A. see what are some assumptions that people have

B. read about government views of the future

C. find trends from different sources

D. look closely at our thought processes

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

2. In this question, apply your understanding of the Ladder of Inference to the manager. According to the text, what assumption is made by the manager?

You are the manager of a famous bank. One member of your team of developers has not been performing well recently. You think he doesn’t care about his work. He has missed deadlines and several projects were delayed because of this. You decide he is not suitable for the job and decide to fire him from the job.

1. Missed deadlines and delayed projects

4. Member of the team of developers

3. Fire him from the job

2. Doesn’t care about his work

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

3. In this question, apply your understanding of the Ladder of Inference to the manager. According to the text, what is the data being selected?

You are the manager of a famous bank. One member of your team of developers has not been performing well recently. You think he doesn’t care about his work. He has missed deadlines and several projects were delayed because of this. You decide he is not suitable for the job and decide to fire him from the job.

A. Fire him from his job

B. Not suitable for the job

D. Missing deadlines and projects delayed

C. Doesn’t care about his work

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

4. Which STEEP area dose this example connect with?

As transport solutions have become better in cities this has resulted in developing products like driverless cars and new forms of transport. To make this happen governments have had to introduce policies.

A. Technological and Political

D. Economic and Environmental

B. Environmental and Technological

C. Economic and Political

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

5. How do we create a pattern in Future Foresight?

A. By seeing how different trends connect together

B. By applying a trend to the Casual Layered Analysis tool

C. By using trends that are in the technology area of STEEP

D. By focusing on just one trend

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

6. Which description best matches the wildcard on the Impact Analysis chart?

B. Something that is going to have very little effect on us or our country

D. Something we already know about and have planned for

C. Something that can take us by surprise and have a great effect on us

A. Something that we can ignore as it is not going to be important

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

7. What do we use the Impact Analysis tool for in Future Foresight?

A. Looking at the assumptions and beliefs under our topic

B. Seeing which trends would be most useful to focus on

C. Understanding how difficult it is to plan for the future

D. Matching trends to different STEEP areas

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