Unit 4 Advertising (Vocabulary)

Unit 4 Advertising (Vocabulary)

8th - 11th Grade

10 Qs

quiz-placeholder

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Unit 4 Advertising (Vocabulary)

Unit 4 Advertising (Vocabulary)

Assessment

Quiz

English

8th - 11th Grade

Medium

CCSS
RI.9-10.4, L.9-10.6, RI.11-12.4

+8

Standards-aligned

Created by

Michelle Jane

Used 45+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The tendency of some consumers to continue buying the same brand of goods rather than competing brands.

Brand Loyalty

Pop-ups

Slogans

Products

Tags

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

CCSS.RI.9-10.4

CCSS.RI.9-10.4

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A form of advertising campaign or marketing strategy which uses a celebrity's fame or social status to promote a product, brand or service, or to raise awareness about an issue

Digital Marketing

Celebrity Endorsement

Print Media

Brand Loyalty

Tags

CCSS.L.11-12.6

CCSS.L.8.6

CCSS.L.9-10.6

CCSS.W.8.2D

CCSS.W.9-10.2D

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A particular group at which a film, book, advertising campaign, etc., is aimed

Pop-ups

Advertisement

Target Audience

Digital Marketing

Tags

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

CCSS.RI.9-10.4

CCSS.RI.9-10.4

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The activity or profession of producing advertisements for commercial products or services.

Advertising

Brand Loyalty

Products

Slogans

Tags

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

CCSS.RI.9-10.4

CCSS.RI.9-10.4

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This is the promotion of brands to connect with potential customers using the internet and other forms of digital communication

Digital Marketing

Print Media

Brand Loyalty

Target Audience

Tags

CCSS.L.7.6

CCSS.L.8.6

CCSS.L.9-10.6

CCSS.W.8.2D

CCSS.W.9-10.2D

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Newspapers, newsletters, magazines, books, and literary works in any form, brochures or other types of publications

Print Media

Digital Marketing

Brand Loyalty

Products

Tags

CCSS.L.8.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.8.2D

CCSS.W.9-10.2D

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A window that appears suddenly on a computer screen often for advertising. pop-up.

Brand Loyalty

Pop-ups

Slogans

Hoardings

Tags

CCSS.RI.11-12.4

CCSS.RI.7.4

CCSS.RI.8.4

CCSS.RI.9-10.4

CCSS.RI.9-10.4

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