Rhetorical Appeals

ethos definition

• the ethical appeal is based on the credibility and reliability or authority of the writer

• the emotional appeal; appeals to an audience's needs, values, and emotional sensibilities.

• uses facts, logic, organization, statistics, data, and/or more to convince

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

pathos definition

• the ethical appeal is based on the credibility and reliability or authority of the writer

• the emotional appeal; appeals to an audience's needs, values, and emotional sensibilities

• uses facts, logic, organization, statistics, data, and/or more to convince

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

logos definition

• the ethical appeal is based on the credibility and reliability or authority of the writer

• the emotional appeal; appeals to an audience's needs, values, and emotional sensibilities

• uses facts, logic, organization, statistics, data, and/or more to convince

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

ethos example

• Doctors have been recommending this type of medication ever since 1956.

• History has shown time and again that absolute power never fails to corrupt a person.

• After so many years of this type of disrespect from your boss, countless hours wasted, birthdays missed, health sacrificed... it's time that you took a stand!

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Pathos Example

• After so many years of this type of disrespect from your boss, countless hours wasted, birthdays missed, health sacrificed... it's time that you took a stand!

• Trust me, I didn't go to medical school for 10 years to not know how to perform a basic check-up.

• People who reported using sunscreen when they were younger now have less wrinkles and less dark spots compared to someone that refused to wear sunscreen.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

Logos Example

• People who reported using sunscreen when they were younger now have fewer wrinkles and less dark spots compared to someone that refused to wear sunscreen.

• As a professional hairdresser for celebrities, I can say that this hair product works for all hair types.

• You will never be satisfied in life if you don't seize this opportunity. Do you want to live the rest of your years yearning to know what would have happened if you just jumped when you had the chance?

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

ethos example

• If you really care about the well-being of these animals, then you should donate to our shelter.

• As of 2016, about 28% of all traffic-related deaths are caused by driving while intoxicated, so it's best if you have someone drive you home after a night out.

• As your mother, I must insist that you obey my rules and be home before curfew.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

pathos example

• 9 out of 10 doctors recommend using this medicine to lower your risk of heart disease.

• When you give a $5 donation, you will help feed one hungry child.

• Almost 85% of students prefer using textbooks then e-books.

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

logos example

• Caring for the environment may not

  change your life, but it will change the

  lives of your children.

• Dentists all over the world are telling

  their patients the same things. You must

  floss regularly.

• Research shows that exfoliating your skin more than two or three times a week can severely damage it.

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5