What is a factor that a growing business might consider when determining hiring needs?

• Customer qualifications

• Employee to customer ratio

• Bonuses that customers demand

•   Type of application required

Wanda feels uncomfortable discussing compensation with her employees,

so she tries to bring it up as infrequently as possible.

What is a possible consequence of doing so?

•   Wanda's relationships with her employees will improve.

•   Wanda will not have to raise her employees' wages.

•   Wanda's employees will talk to another manager about their pay instead of her.

• Wanda's employees will come to inaccurate conclusions about their pay.

Which of the following is a main factor that businesses consider when staffing the company:

• Orientation procedure

• Employee compensation

• Advancement opportunity

•   Performance evaluation

Which of the following is one way to make it easier to have conversations about employee compensation:

• Keep conversations one-on-one.

• Remove emotion from the conversation.

• Use vague language rather than specific facts.

• Have a set structure for raises and bonuses.

A job profile for an account manager includes the following sentence:

"The ideal candidate must be an excellent communicator."

This part of the job profile is focused on ​

(a)  

• skills.
• experience.
• responsibilities.
• education.

A job description starts: "We are seeking a bright, talented self-starter with a salesman's mentality and 3-5 years of experience." What is a potential problem with this opening sentence?

• It includes discriminatory language.

• It uses overly technical language.

• It does not include salary.

•   It sets too high expectations.

An important criterion to consider when identifying

market segments is the ​ of the market.

(a)  

• size
• age
• occupation
• gender

Which of the following is a psychographic characteristic that

businesses often use to identify market segments:

• Number of family members

•  Quality of health

• Type of dining habits

• Style of living

When the Green Company selected its target market, it decided to ignore the segment differences and generate appeal with one offer. The company is using ​ ​ marketing.

(a)  

• mass
• individual
•   isolated
• niche

Businesses usually analyze market potential for a certain product by considering total demand in a specific

• social situation.

• research sample.

• geographical area.

• day of the week.