Repaso

A marketing team member wants to start a query manually to populate a data extension that is used for sending.

To which tab in the email application should the team member navigate to start this process?

• Automation Studio

• Subscribers

• Admin

• Interactions

A marketer creates a new sendable data extension and defines the Customer_ID field as the field in the Send Relationship that relates to Subscribers on Subscriber Key.

What will the send status in All Subscribers be associated with?

• The Email Address Profile Attribute

• The Subscriber ID in a System Data View Table

• The Emai|_Address field in the Data Extension

• The Customer_lD field in the Data Extension

How is Primary Key used?

• Primary Key is the unique value used to identify a subscriber

• Primary Key is used when defining a Send Relationship

• Primary Key identifies a row or field in a data extension as unique

• Primary Key prevents data from being overwritten in a data extension

Using measures, what data can a marketer use to segment an audience?

• Open Data

• First Name Attributes

• Geographical Data

• Gender Data

A marketer wants to create an email that will look great on both a desktop

computer and a mobile device. However, the marketer is not familiar with writing code for responsive design and does not have the available resources to design the email.

Which template can the marketer choose when creating an email?

• Responsive Web template

• Standard template

• Mobile-optimized template

• Media template

A marketer is using an import activity on a nightly basis to import subscriber data to a data extension. What is a true statement about the import activity? Choose 3 answers

• The file for an import activity must be placed in a folder on an FTP site

• The import activity is under Subscribers in the Email Application

• An import activity can be executed manually.

• The file for an import activity can be on a desktop computer.

• An import activity can be used in an automation created in Automation Studio.

Which recipient option is available with Simple Send? Choose 2 answers

• Data Extension

• Group

• Audience

• List

• Data Filter

The marketing team would like to refresh a filtered data extension on a recurring basis, by using a data filter named - "Pref1-Tech."

How can this process be automated?

• Create a Filtered Data Extension Activity that selects the Pref1-Tech Data Filter, and then add the Filtered Data Extension Activity to an Automation.

• Set a refresh schedule on a new filtered data extension, and select the Pref1-Tech data filter.

• Add the Pref1-Tech Data Filter to an Automation.

• Create a Filter Activity that selects the Pref1-Tech Data Filter, and then add the Filter Activity to an Automation.

Northern Trail Outfitters has a Master Customer list in a shared data extension. The company wants to make the list available to some, but not all, of the business units.

Which feature can be used to restrict users from a business unit from accessing the Master Customer list?

• Date/Time Range for Access

• Shared Data Extensions Permissions

• Manage Data Extension Policies

• Data Extension Sharing Rules

An account has Subscriber Key enabled and will be providing a unique key for each subscriber from an external system. A marketer wants to create a data extension for sending email campaigns.

What steps would the marketer take when creating the data extension? Choose 2 answers

• Set the column representing the Subscriber Key as a Primary Key

• Check the "Is Sendable” option

• Relate the Email Address to the Subscriber Key

• Set the Email address column as a Primary Key