Fashion Marketing Final

Fashion Marketing Final

10th Grade

20 Qs

quiz-placeholder

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Fashion Marketing Final

Fashion Marketing Final

Assessment

Quiz

Arts

10th Grade

Practice Problem

Medium

Created by

Keiara Green

Used 20+ times

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20 questions

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1.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

1. The process of buying fashion merchandise from vendors and selling them to consumers:

Fashion Trends
Product Life Cycle
Fashion Retailing
Fashion Cycle

2.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

2. Buying a fashion item in order to be accepted by friends is an example of which type of consumer motive?

Rational
Emotional
Psychographic
Demographic

3.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

3. Fashion Buyers are responsible for

Predicting fashion trends
Selecting resources of merchandise
Processing orders and monitoring deliveries
All of the above

4.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

4. Fashion Trade shows and designers collections are ways to

Monitor customer satisfaction
Monitor orders
Create sales reports
Analyze information and predict fashion trends

5.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

5. Why is a merchandise plan important?

It communicates the trends for the season to the consumer
It helps retailers plan buying, stocking and selling decisions
It helps retailers negotiate better prices
All of the above

6.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

6. This distribution channel intermediary buys merchandise in bulk and sells to re-sellers rather than individuals.

Brokers/Agents
Retailers
Wholesalers
Direct Channel Members

7.

MULTIPLE CHOICE QUESTION

2 mins • 5 pts

7. The function of Manufacturers is to

Buy in bulk and sell to retailers
Produce the fashion products to sell to other channel members
Ship Merchandise
All of the above

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