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BT1DI FINAL LONG TEST PART 2

Authored by Ruth Cesista

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University

Used 1+ times

BT1DI FINAL LONG TEST PART 2
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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Public Relation is a form of promotion.

TRUE

FALSE

2.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Belch (1973) define, destination areas tend to rise and fall in popularity according to the whims of those in the predominant "psychographic" groups.

TRUE

FALSE

3.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Informative advertising is very important for products that have reached the maturity stage.

TRUE

FALSE

4.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

IOne of the advantages of direct marketing as a promotional tool is its measurability.

TRUE

FALSE

5.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Digital Marketing is great way to influence a crowd by listening to what they say online, then adjusting and improving what one offers.

TRUE

FALSE

6.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Travel websites is a consolidator or different travel products.

TRUE

FALSE

7.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Coupons offers of a trial amount of product.

TRUE

FALSE

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