Checkpoint Advertising NDRC
Authored by Valérie MARSCHALL
English
University
Used 4+ times
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The media department buys the____that is best suited for the advertising campaign.
place
time
space
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Advertisers should choose the right ____ to express a message.
medium
means
way
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The____ is the people the advertisers want to reach.
targets audience
target audience
targeting audience
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Sometimes they use ___ marketing to reach a more specific audience.
determined
house
niche
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Creatives must ____ advertising approaches.
decide
debate
devise
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Advertising campaigns are meant to ____sales.
boom
boost
grow
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Some people say they feel___by the amount of ads they see.
brainwashing
brainwashed
brain drain
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