Business Test 3

_____ is the efficient management of the acquisition of raw materials to the factory and the movement of products from the producer to industrial users and consumers.

• Material handling
• Transportation
• Exchange
• Distribution
• Intermediation

The chain of manufacturer, agent, wholesaler, and retailer through which items like x-ray machines, dental equipment, and safety goggles flow is called a(n) ______ channel.

• industrial
• consumer
• service
• distribution
• promotional

_____ are go-betweens that bring buyers and sellers together.

• consumer marketer
• broker
• wholesaling agent
• channel captain
• distribution linchpin

What is the primary difference between a merchant wholesaler and an agent?

• the types of products it carries
• the types of customers it serves
• the location of its offices
• whether it takes title to the product
• whether direct or indirect communication is used in the transaction

American Pet Pro purchases pet grooming supplies from various manufacturers, sorts them, and resells them to retailers. American Pet Pro is a(n) _____ wholesaler.

• merchant
• agent
• manufacturers'
• functional
• vertical

In which of the following industries are you most likely to find a broker?

• furniture
• real estate
• toy
• hardware
• petrochemical

Which of the following is NOT a type of retailer?

• factory outlets
• discount stores
• supermarkets
• manufacturers’ representative
• department stores

Which of the following is an example of nonstore retailing?

• factory outlet
• hypermart
• home shopping network
• catalog store
• convenience store

Which of the following is NOT a typical task performed by a supply chain manager?

• coordinating the sourcing and procuring of raw materials
• maintaining an inventory control system
• coordinating customer service activities
• hiring packers and drivers
• scheduling production

_____ is the act of informing, persuading, and reminding the target market about a product.

• Marketing
• Distribution
• Promotion
• Operations
• Motivations